Sustainability
Sustainable clothing? Yes of course!
We all know it by now... the ifashion industry produces far too much clothing worldwide and all of us throw away far too much of it!
For example, did you know that:
- Worldwide, a truckload of textiles is thrown away every hour
- The number of garments purchased per year worldwide is estimated at 80 billion pieces. In 2022 this was 114 billion tons in weight, which is 114,000,000,000 x 1000
- The textile industry ranks 7th worldwide in terms of size and employs approximately 60 million people
- Approximately one third of all clothing produced is never worn!
So yes, we too are promoting sustainability! 💚 How do we do that?
- We work with silk that meets the GOTS (Global Organic Textile Standard) quality standard. This is the most far-reaching quality mark for sustainable clothing and covers the entire production line (raw material - production - finishing - working conditions). E.g. Farah and Lena are made of GOTS-certified silk. Lena is made of silk from Barth & Köhnenkamp (Germany). And Farah is made of silk from Recovo (Spain).
- We use leftover stocks (dead stock). These fabrics were made to order, but never used and the leftovers often remain on the shelf for years. Our Zena, Toda and Emma are all made from leftover silk stocks from SC Fashion ( China).
- We also bought fabric from The Creative Artisans (India). This corporation sells silk that is woven in a traditional way by families at home. They receive a good salary by local standards. Our Nocha and Zara tops are made from this silk.
Smaller carbon footprint
We work with sewing studio Alliance in Amsterdam. In this way we stimulate the local manufacturing economy and reduce our C02 footprint.
And we donate 5% of our profits to Unicef to combat child labor in the fashion industry.
It is a quest to produce as sustainably as possible. We are still at the front, but we are constantly discovering new possibilities, such as organic paint. This way we always take one step further.
For more information about the impact of fashion on the environment, visit:
- https://www.rijksoverheid.nl/actueel/nieuws/2021/05/20/modeketens-in-2023-responsible-voor-afgedankte-kleding
- https://www.milieucentraal.nl/bewust-winkelen/kleding/zo-schaadt-kleding-het-milieu
- https://fashionunited.com/global-fashion-industry-statistics
- https://fashionunited.com/companies/euromonitor-international
- https://www.statista.com/statistics/263154/worldwide-production-volume-of-textile-fibers-since-1975